Hosted by Calvin Tilokee, The Socially Awkward Podcast helps hotel owners, GMs and revenue leaders use digital channels to convert audiences into guests. Every episode covers the power of storytelling, standing out in a saturated market, and getting real ROI from your hotel's marketing efforts.
New episodes drop the 2nd and 4th Thursday of every month.
About Calvin
Calvin Tilokee is the founder of Revpar Media and brings hands-on revenue management experience from inside hotels. Where most hospitality marketing shows discuss the industry from a media or SaaS perspective, Calvin bridges the gap between real hotel operations and modern marketing strategy.
Each episode is witty, fun and educational, built for hotel owners, GMs and VPs of Sales and Revenue who want their marketing to actually drive bookings, not just likes.
The Hotel Marketing Challenge
Real problems hotels face with social media, branding and digital marketing, and what actually drives bookings.
Revenue Meets Marketing
Where revenue management and marketing strategy intersect: data-driven decisions and real ROI measurement.
Influencer and Creator Strategy
How hotels actually work with influencers and content creators, what works and what wastes the budget.
Operations and Leadership
Honest conversations with hotel GMs, owners and VPs about what it really takes to run a property.
The Future of Hospitality
Trends and technology reshaping the industry, and how hotels should be preparing for what's next.
The Best of Socially Awkward: 5 Hospitality Marketing Pros
Award Announcements Are Not Content: The Hotel Marketing Trap
The Hidden Cost of Ignoring Hotel Social Media Channels Today
The Biggest Social Media Mistake Hotels Keep Making
Why Hotel Social Media Fails (You're Selling the Wrong Thing!)
What Hotel Leaders Get Wrong About Commercial Strategy ft. Dury Kim
The Lobby Lizard Method: Why Hotel Revenue and Marketing Silos Keep Costing You Guests
Why Safe Hotel Content Makes Your Luxury Brand Invisible to Guests
Why Your Guest Experience Falls Flat After Millions in Marketing ft. Calvin Stovall
How To Earn A Seat At The Destination Marketing Table
Spring Hotel Pickup Lines Ft. Susan Barry
She Built a 17-Year Hospitality Marketing Empire. Here's How
The Origin of Revpar Media: Host Calvin Tilokee’s Journey from Revenue Management to Performance Storytelling
Why Hotel Performance Depends on Commercial Leadership Across Sales, Marketing, and Revenue
From Wall Street to World Travel: Scott Eddy’s Journey to Becoming Hospitality’s No-Nonsense Voice
From Green Initiatives to Guest Loyalty: Building the Future of Hospitality Through Tree Planting and Plastic Cleanup Programs
Rank, Reach, and Revenue: Unlock YouTube Marketing Strategies That Drive Hospitality Growth
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
In this episode of The Socially Awkward Podcast, host Calvin Tilokee sits down with hospitality icon Christine Trippi, founder of The Wise Pineapple and author of Yes Is the Answer: How Positivity, Passion, and Pineapples Will Transform Your Leadership and Your Life, to discuss how heart-first leadership, creativity, and strategy can drive both morale and measurable results. They explore how saying “yes” isn’t just about being agreeable—it’s about equipping teams with the tools to delight guests, increase revenue, and rediscover the joy of the job.
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